also known as “Constrain Proportions.”
I was amazed and disappointed recently when I had to reject a number of poster-sized prints my office and I had printed at a profession printer, because despite my exact words “preserve the aspect ratio” of the photos, eight of the 22-image batch had been squished to fit the poster. My disappointment came from the fact that a professional print ship should know better.
But I am aware that many of my readers might not know what this means. In short, almost all of the images of news and sports that I shoot are cropped to a custom aspect ratio for compositional purposes. Aspect ratio is the relationship between the width and the height of an image. Some of my images are square, some are long, thin rectangles, and so on. What the printer did wrong was to either let their machine resize the images, or did it manually, to fit inside a 20×24-inch box so it would fit to the size of the posters I ordered. I was clear in my order that if an image was a square, it should stay square, and if it was long and thin, it should stay that way, and they could trim the print to match the aspect ratio of the image.
My guess is that one employee took my order and another filled it. I’m not terribly upset about it because they understood their mistake and fixed it at once, but it did mean lost time and productivity for me even though I was perfectly clear when placing my order.