I’m teaching a beginning digital photography class next week, and 12 of the enrollees are high school yearbook students. It’s fun to have enough people in class, because it can energize the room, but I may find it difficult to convey to high schoolers one of my most important messages: storytelling.
I’ve watched high school photographers at ball games and graduations and class plays and so on, and they almost always fall into the same imaging paradigm: stop the action, get the subjects to grin like apes at the camera, blast away with direct flash, and come away with, essentially, nothing.
So as a high school yearbook photographer, who is your audience? In some very significant ways, you are, only 20, 30, 40 years in the future. What can we offer this audience? If we give them 175 “party pics,” we’ll be doing them a serious disservice, because, as I have discussed before, when you stop a moment to get people to pose for a photo, that photo no longer expresses the moment. It expresses people posing for a photograph, usually predictably and boringly.
I appreciate how hard it might be for a high school kid to say no to, “Hey, take my picture,” or to turn down an opportunity when a bunch of kids are “cheesing” for you. In the smart phone camera era, everyone is conditioned to do that. But I am here to testify: these aren’t the images you want.
Also, of course, is this: you and your friends and everyone else already has hundreds or thousands or tens of thousands of these same boring party pics. If you don’t believe me, do a web image search for “group photos,” and look at how similar the photos look, and how they don’t tell us much about the people and the moment.
So if not party pics, Richard, what? Very simply, we are trying to tell a story with our images. Wait for the moment. Watch for it. It’s not before the game when everyone is goofing off. It’s when the three-pointer hits the rim and bounces out at the buzzer. It’s not when the principal and the debate student pose with the plaque. It’s when the debate student is at a tournament, waiting tensely in the lobby to find out if he’ll finish first or second. It’s not when the dignitary hands a check to the student council president and shakes her hand. It’s when she then holds up the check with tears in her eyes and the crowd goes wild for their achievement. It’s not when the football team grudgingly accepts their runner-up trophy. It’s when tears are streaming down their faces with 00:00 on the clock.
Look through the portfolio of any award-winning photographer and you won’t find party pics or group photos. You will find stories. Look at those images, and begin to explore how you can tell your stories.